Fragrance comparison

#001 São Paulo is Burning vs Gideon

Notes, accords, longevity, sillage, seasons and community ratings, side by side.

Updated 13 Oct 2026 102 ratings analysed

#001 São Paulo is Burning

L’envie Parfums

3.7073 votes

Rank #25,427 AmberLeather

Full profile Similar & dupes

37%scent match

Some overlap

4 wins

Gideon

Yanina Yakusheva

4.0029 votes

Rank #44,943 Fresh SpicyMusky

Full profile Similar & dupes

Quick verdict

Which one should you pick?

Gideon takes 4 of 8 categories.

#001 São Paulo is Burning
Choose it for a amber and leather character. Wins on longevity, note pyramid duration and fragranxe ranking. Best in winter, evening wear.
Gideon
Choose it for a fresh spicy and musky character. Wins on ratings & consensus, community sentiment and value for money. Best in fall, evening wear.

#001 São Paulo is Burning3/8

Gideon4/8

Ratings & consensus: Gideon
Community sentiment: Gideon
Longevity: #001 São Paulo is Burning
Sillage & projection: Tie
Value for money: Gideon
Versatility: Gideon
Note pyramid (duration): #001 São Paulo is Burning
Fragranxe ranking: #001 São Paulo is Burning

Head-to-head breakdown

Every category side by side, with the winner called out.

Fragrance

#001 São Paulo is BurningL’envie Parfums

GideonYanina Yakusheva

Winner

Ratings & consensus

Average rating and ownership split

3.70/ 5 · 73 votes

Have 44%Had 10%Want 47%

4.00/ 5 · 29 votes

Have 28%Had 5%Want 68%

Category winnerGideonRating weighted by vote count

Community sentiment

How voters split from love to hate

38%Love

23%Like

21%Ok

5%Dislike

12%Hate

73 votes

38%Love

31%Like

24%Ok

7%Dislike

0%Hate

29 votes

Category winnerGideonMost positive mix (25+ votes)

Longevity & sillage

0–100 community performance scores

⏱ Longevity75

〰 Sillage62

♥ Love / hate67

⏱ Longevity73

〰 Sillage62

♥ Love / hate75

Category winners

Longevity#001 São Paulo is Burning

SillageTie

Value for money

How fairly priced voters find it

¤ Price value56

¤ Price value58

Category winnerGideonBest value score

Main accords

Strength of each scent family · outlined = shared by both

amber100%

leather92%

woody84%

fresh spicy77%

tobacco69%

earthy61%

fresh spicy100%

musky92%

animalic84%

aromatic77%

warm spicy69%

amber61%

Scent match37%Some overlap · both fresh spicy and amber

Note pyramid (duration)

Top, heart and base, with how long each lasts when known · gold = shared

Top15-30 mins

AldehydesGrapefruitBergamot

Heart2-4 hrs

IrisGreen NotesLabdanumMuskGeraniumTonka BeanSandalowood

Base7-10 hrs

LeatherOlibanumTobaccoMossPatchouli

Top15-30 mins

Ozonic notesLavenderGrapefruitBergamot

Heart2-4 hrs

CarnationSichuan PepperLeatherGeraniumNarcissusTobaccoCedar

Base6-8+ hrs

CivetMuskIrisOlibanumLabdanum

Category winner#001 São Paulo is BurningLongest dry-down: 7-10 hrs

Seasons & time of day

Relative to each fragrance's best season

Spring49

Summer13

Fall0

Winter100

Day37

Night100

Spring77

Summer38

Fall100

Winter92

Day67

Night100

Category winnerGideonMost year-round

Who wears it

Gender appeal votes

Men84

Unisex12

Women4

Casual 29%Date 27%Party 24%Work 20%

Men38

Unisex57

Women5

Date 35%Party 24%Casual 23%Work 18%

InformationalProfile onlyAudience is not scored

Ranking & credits

Fragranxe overall rank, nose and launch

Overall rank#25,427

PerfumerFanny Grau, Isaac Sinclair

Launched—

Reviews3

Overall rank#44,943

PerfumerYanina Yakusheva

Launched—

Reviews0

Category winner#001 São Paulo is BurningHigher overall rank

In a nutshell

Description & review snapshot

#001 São Paulo is Burning opens with a sharp flash of fizzy aldehydes and bitter bergamot before plunging into dark, smoky territory. You smell the asphalt and cooling concrete right away. Within minutes, raw black leather takes over, backed by powdery iris and dry tobacco leaf. Frankincense adds a cold mineral resin …

Reviews →

Yanina Yakusheva Gideon hits the skin with a bracing rush of chilled lavender, bitter grapefruit, and cool ozonic air that feels like stepping outdoors on a crisp autumn morning. That brisk opening soon gives way to a rugged heart of smoky tobacco, warm Sichuan pepper, and worn brown jacket leather, softened slightly …

Reviews →

InformationalRead bothTaste is personal

How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.

Common questions

Straight answers from the data above.

Which is better, #001 São Paulo is Burning or Gideon?

Gideon takes 4 of 8 categories. #001 São Paulo is Burning is rated 3.70/5 from 73 votes; Gideon is rated 4.00/5 from 29 votes. Choose #001 São Paulo is Burning for a amber and leather character. Wins on longevity, note pyramid duration and fragranxe ranking. Best in winter, evening wear. Choose Gideon for a fresh spicy and musky character. Wins on ratings & consensus, community sentiment and value for money. Best in fall, evening wear.

Which lasts longer, #001 São Paulo is Burning or Gideon?

They last about the same: #001 São Paulo is Burning 75/100, Gideon 73/100 for longevity in community votes.

Which projects more, #001 São Paulo is Burning or Gideon?

Projection is very close: #001 São Paulo is Burning 62/100, Gideon 62/100 for sillage.

Do #001 São Paulo is Burning and Gideon smell similar?

Some overlap: a 37% scent match on Fragranxe. Both share fresh spicy and amber accords. Common notes include Grapefruit, Bergamot, Iris and Labdanum.

Is #001 São Paulo is Burning or Gideon better for summer or winter?

For summer, Gideon is the stronger pick. For winter, #001 São Paulo is Burning is the stronger pick. #001 São Paulo is Burning suits evening wear; Gideon suits evening wear. Based on community season votes.

What are the notes in #001 São Paulo is Burning and Gideon?

#001 São Paulo is Burning has top notes of Aldehydes, Grapefruit and Bergamot, heart notes of Iris, Green Notes, Labdanum and Musk, a base of Leather, Olibanum, Tobacco and Moss. Gideon has top notes of Ozonic notes, Lavender, Grapefruit and Bergamot, heart notes of Carnation, Sichuan Pepper, Leather and Geranium, a base of Civet, Musk, Iris and Olibanum.