Fragrance comparison

BFF vs Ilía Plena

Notes, accords, longevity, sillage, seasons and community ratings, side by side.

Updated 30 Oct 2026 536 ratings analysed

BFF

KKW Fragrance

4.14158 votes

Rank #28,768 FruitySweet

Full profile Similar & dupes

23%scent match

Clearly different

6 wins

Ilía Plena

Natura

4.26378 votes

Rank #25,479 RoseMusky

Full profile Similar & dupes

Quick verdict

Which one should you pick?

Ilía Plena takes 6 of 7 categories.

BFF
Choose it for a fruity and sweet character. Wins on value for money. Best in spring.
Ilía Plena
Choose it for a rose and musky character. Wins on ratings & consensus, community sentiment and longevity. Best in winter.

BFF1/7

Ilía Plena6/7

Ratings & consensus: Ilía Plena
Community sentiment: Ilía Plena
Longevity: Ilía Plena
Sillage & projection: Ilía Plena
Value for money: BFF
Versatility: Ilía Plena
Note pyramid (duration): Not scored
Fragranxe ranking: Ilía Plena

Head-to-head breakdown

Every category side by side, with the winner called out.

Fragrance

BFFKKW Fragrance

Ilía PlenaNatura

Winner

Ratings & consensus

Average rating and ownership split

4.14/ 5 · 158 votes

Have 80%Had 20%Want 0%

4.26/ 5 · 378 votes

Have 84%Had 16%Want 0%

Category winnerIlía PlenaRating weighted by vote count

Community sentiment

How voters split from love to hate

53%Love

26%Like

7%Ok

12%Dislike

3%Hate

158 votes

51%Love

32%Like

10%Ok

6%Dislike

1%Hate

378 votes

Category winnerIlía PlenaMost positive mix (25+ votes)

Longevity & sillage

0–100 community performance scores

⏱ Longevity56

〰 Sillage57

♥ Love / hate78

⏱ Longevity72

〰 Sillage62

♥ Love / hate81

Category winners

LongevityIlía Plena

SillageIlía Plena

Value for money

How fairly priced voters find it

¤ Price value63

¤ Price value61

Category winnerBFFBest value score

Main accords

Strength of each scent family · outlined = shared by both

fruity100%

sweet92%

powdery84%

vanilla77%

woody69%

floral61%

rose100%

musky83%

floral65%

powdery48%

animalic30%

Scent match23%Clearly different · both powdery and floral

Note pyramid (duration)

Top, heart and base, with how long each lasts when known · gold = shared

Top

Wild BerriesStar appleRed Currant

Heart

Pink RosePear BlossomJasmine Sambac

Base

MarshmallowVanillaMuskCedar

Top

Pink Rose

Heart

Pataqueira

Base

Musk

InformationalShared notesPink Rose and Musk. Note durations are not published for these fragrances, so this is not scored.

Seasons & time of day

Relative to each fragrance's best season

Spring100

Summer0

Fall0

Winter36

Day–

Night–

Spring89

Summer0

Fall0

Winter100

Day–

Night–

Category winnerIlía PlenaMost year-round

Who wears it

Gender appeal votes

Men0

Unisex2

Women98

Men1

Unisex5

Women94

InformationalProfile onlyAudience is not scored

Ranking & credits

Fragranxe overall rank, nose and launch

Overall rank#28,768

PerfumerNot listed

Launched—

Reviews0

Overall rank#25,479

PerfumerVerônica Kato

Launched—

Reviews0

Category winnerIlía PlenaHigher overall rank

In a nutshell

Description & review snapshot

BFF by KKW Fragrance is a youthful, fruit-forward scent built on a core of sweet marshmallow and playful red berries. Perfect for casual weekend wear in the spring, it offers a sugary, lighthearted profile that leans heavily into gourmand territory. The scent settles into a soft, musky base that sits close to the skin…

Reviews →

Ilía Plena by Natura centers on a vibrant Pink Rose heart, grounded by the unique botanical intensity of Pataqueira and a clean Musk base. This feminine floral composition offers a modern, balanced presence that works well for daily wear. It suits those seeking a polished, approachable scent that remains noticeable wi…

Reviews →

InformationalRead bothTaste is personal

How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.

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Common questions

Straight answers from the data above.

Which is better, BFF or Ilía Plena?

Ilía Plena takes 6 of 7 categories. BFF is rated 4.14/5 from 158 votes; Ilía Plena is rated 4.26/5 from 378 votes. Choose BFF for a fruity and sweet character. Wins on value for money. Best in spring. Choose Ilía Plena for a rose and musky character. Wins on ratings & consensus, community sentiment and longevity. Best in winter.

Which lasts longer, BFF or Ilía Plena?

Ilía Plena lasts longest (Ilía Plena 72/100, BFF 56/100), based on community performance votes.

Which projects more, BFF or Ilía Plena?

Ilía Plena projects furthest (Ilía Plena 62/100, BFF 57/100), based on community performance votes.

Do BFF and Ilía Plena smell similar?

Clearly different: a 23% scent match on Fragranxe. Both share powdery and floral accords. Common notes include Pink Rose and Musk.

Is BFF or Ilía Plena better for summer or winter?

For summer, BFF is the stronger pick. For winter, Ilía Plena is the stronger pick. Based on community season votes.

What are the notes in BFF and Ilía Plena?

BFF has top notes of Wild Berries, Star apple and Red Currant, heart notes of Pink Rose, Pear Blossom and Jasmine Sambac, a base of Marshmallow, Vanilla, Musk and Cedar. Ilía Plena has top notes of Pink Rose, heart notes of Pataqueira, a base of Musk.