Fragrance comparison

Fashionably London Elixir vs In Flowers

Notes, accords, longevity, sillage, seasons and community ratings, side by side.

Updated 14 Oct 2026 267 ratings analysed

6 wins

Fashionably London Elixir

Zara

4.36223 votes

Rank #1,886 RoseFloral

Full profile Similar & dupes

56%scent match

Closely related

In Flowers

Armand Basi

3.3644 votes

Rank #44,760 FreshFloral

Full profile Similar & dupes

Quick verdict

Which one should you pick?

Fashionably London Elixir takes 6 of 7 categories.

Fashionably London Elixir
Choose it for a rose and floral character. Wins on ratings & consensus, community sentiment and longevity. Best in winter.
In Flowers
Choose it for a fresh and floral character. Wins on versatility. Best in spring, daytime wear.

Fashionably London Elixir6/7

In Flowers1/7

Ratings & consensus: Fashionably London Elixir
Community sentiment: Fashionably London Elixir
Longevity: Fashionably London Elixir
Sillage & projection: Fashionably London Elixir
Value for money: Fashionably London Elixir
Versatility: In Flowers
Note pyramid (duration): Not scored
Fragranxe ranking: Fashionably London Elixir

Head-to-head breakdown

Every category side by side, with the winner called out.

Fragrance

Fashionably London ElixirZara

In FlowersArmand Basi

Winner

Ratings & consensus

Average rating and ownership split

4.36/ 5 · 223 votes

Have 93%Had 7%Want 0%

3.36/ 5 · 44 votes

Have 19%Had 18%Want 62%

Category winnerFashionably London ElixirRating weighted by vote count

Community sentiment

How voters split from love to hate

59%Love

26%Like

8%Ok

6%Dislike

1%Hate

223 votes

18%Love

39%Like

9%Ok

30%Dislike

5%Hate

44 votes

Category winnerFashionably London ElixirMost positive mix (25+ votes)

Longevity & sillage

0–100 community performance scores

⏱ Longevity79

〰 Sillage72

♥ Love / hate84

⏱ Longevity60

〰 Sillage54

♥ Love / hate59

Category winners

LongevityFashionably London Elixir

SillageFashionably London Elixir

Value for money

How fairly priced voters find it

¤ Price value82

¤ Price value64

Category winnerFashionably London ElixirBest value score

Main accords

Strength of each scent family · outlined = shared by both

rose100%

floral86%

musky72%

powdery58%

fresh44%

citrus30%

fresh100%

floral90%

rose80%

fruity70%

sweet60%

white floral50%

Scent match56%Closely related · both rose, floral and fresh

Note pyramid (duration)

Top, heart and base, with how long each lasts when known · gold = shared

Top

Bergamot

Heart

RosePeony

Base

Musk

Top

PassionfruitPearBergamot

Heart

PeonyRoseLily-of-the-Valley

Base

MuskVanillaAmber

InformationalShared notesBergamot, Rose, Peony and Musk. Note durations are not published for these fragrances, so this is not scored.

Seasons & time of day

Relative to each fragrance's best season

Spring78

Summer0

Fall0

Winter100

Day–

Night–

Spring100

Summer36

Fall29

Winter14

Day100

Night8

Category winnerIn FlowersMost year-round

Who wears it

Gender appeal votes

Men5

Unisex44

Women51

Men0

Unisex0

Women100

InformationalProfile onlyAudience is not scored

Ranking & credits

Fragranxe overall rank, nose and launch

Overall rank#1,886

PerfumerJo Malone

Launched—

Reviews38

Overall rank#44,760

PerfumerQuentin Bisch

Launched—

Reviews0

Category winnerFashionably London ElixirHigher overall rank

In a nutshell

Description & review snapshot

Zara Fashionably London Elixir opens with a crisp splash of bergamot that quickly gives way to dense, velvety red rose and dewy peony petals. Created in collaboration with Jo Malone, this concentration thickens the breezy profile of the original eau de parfum by grounding the floral heart in deep red musk and dry wood…

Reviews →

In Flowers opens with a bright, juicy mix of passionfruit, pear, and bergamot, then settles into a soft rose-peony floral with a light vanilla-musky base. It reads fresh first, sweet second. This suits shoppers who want an easy spring daytime scent with a feminine floral-fruity style. The profile looks approachable ra…

Reviews →

InformationalRead bothTaste is personal

How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.

Common questions

Straight answers from the data above.

Which is better, Fashionably London Elixir or In Flowers?

Fashionably London Elixir takes 6 of 7 categories. Fashionably London Elixir is rated 4.36/5 from 223 votes; In Flowers is rated 3.36/5 from 44 votes. Choose Fashionably London Elixir for a rose and floral character. Wins on ratings & consensus, community sentiment and longevity. Best in winter. Choose In Flowers for a fresh and floral character. Wins on versatility. Best in spring, daytime wear.

Which lasts longer, Fashionably London Elixir or In Flowers?

Fashionably London Elixir lasts longest (Fashionably London Elixir 79/100, In Flowers 60/100), based on community performance votes.

Which projects more, Fashionably London Elixir or In Flowers?

Fashionably London Elixir projects furthest (Fashionably London Elixir 72/100, In Flowers 54/100), based on community performance votes.

Do Fashionably London Elixir and In Flowers smell similar?

Closely related: a 56% scent match on Fragranxe. Both share rose, floral and fresh accords. Common notes include Bergamot, Rose, Peony and Musk.

Is Fashionably London Elixir or In Flowers better for summer or winter?

For summer, In Flowers is the stronger pick. For winter, Fashionably London Elixir is the stronger pick. In Flowers suits daytime wear. Based on community season votes.

What are the notes in Fashionably London Elixir and In Flowers?

Fashionably London Elixir has top notes of Bergamot, heart notes of Rose and Peony, a base of Musk. In Flowers has top notes of Passionfruit, Pear and Bergamot, heart notes of Peony, Rose and Lily-of-the-Valley, a base of Musk, Vanilla and Amber.