Fragrance comparison

Forbidden Rose vs Hello Kitty London

Notes, accords, longevity, sillage, seasons and community ratings, side by side.

Updated 7 Nov 2026 763 ratings analysed

3 wins

Forbidden Rose

Avril Lavigne

2.93754 votes

Rank #6,772 FruityVanilla

Full profile Similar & dupes

49%scent match

Some overlap

Hello Kitty London

Marks & Spencer

4.449 votes

Rank #36,379 VanillaCitrus

Full profile Similar & dupes

Quick verdict

Which one should you pick?

Forbidden Rose takes 3 of 3 categories.

Forbidden Rose
Choose it for a fruity and vanilla character. Wins on longevity, sillage & projection and fragranxe ranking. Best in spring.
Hello Kitty London
Choose it for a vanilla and citrus character. Best in spring, daytime wear.

Forbidden Rose3/3

Hello Kitty London0/3

Ratings & consensus: Not scored
Community sentiment: Not scored
Longevity: Forbidden Rose
Sillage & projection: Forbidden Rose
Value for money: Not scored
Versatility: Not scored
Note pyramid (duration): Not scored
Fragranxe ranking: Forbidden Rose

Head-to-head breakdown

Every category side by side, with the winner called out.

Fragrance

Forbidden RoseAvril Lavigne

Hello Kitty LondonMarks & Spencer

Winner

Ratings & consensus

Average rating and ownership split

2.93/ 5 · 754 votes

Have 31%Had 32%Want 36%

4.44/ 5 · 9 votes

Have 8%Had 8%Want 83%

Category winnerNot enough dataRating weighted by vote count

Community sentiment

How voters split from love to hate

30%Love

46%Like

5%Ok

20%Dislike

0%Hate

674 votes

44%Love

56%Like

0%Ok

0%Dislike

0%Hate

9 votes · too few to score

Category winnerNot enough dataMost positive mix (25+ votes)

Longevity & sillage

0–100 community performance scores

⏱ Longevity59

〰 Sillage53

♥ Love / hate68

⏱ Longevity55

〰 Sillage42

♥ Love / hate86

Category winners

LongevityForbidden Rose

SillageForbidden Rose

Value for money

How fairly priced voters find it

¤ Price value56

¤ Price valueN/A

Category winnerNot enough dataBest value score

Main accords

Strength of each scent family · outlined = shared by both

fruity100%

vanilla92%

powdery84%

sweet77%

floral69%

warm spicy61%

vanilla100%

citrus83%

sweet65%

fruity48%

powdery30%

Scent match49%Some overlap · both vanilla, fruity and sweet

Note pyramid (duration)

Top, heart and base, with how long each lasts when known · gold = shared

Top

Red ApplePeachPepper

Heart

LotusGranny Smith appleHeliotrope

Base

VanilleMexican chocolateSandalwood

Notes

VanilleOrangeRed Apple

No top / heart / base split published

InformationalShared notesRed Apple and Vanille. Durations are only published for Hello Kitty London, so this is not scored.

Seasons & time of day

Relative to each fragrance's best season

Spring100

Summer0

Fall0

Winter86

Day–

Night–

Spring100

Summer100

Fall33

Winter33

Day100

Night20

Category winnerNot enough dataMost year-round

Who wears it

Gender appeal votes

Men2

Unisex5

Women94

Men0

Unisex0

Women100

InformationalProfile onlyAudience is not scored

Ranking & credits

Fragranxe overall rank, nose and launch

Overall rank#6,772

PerfumerNot listed

Launched—

Reviews107

Overall rank#36,379

PerfumerNot listed

Launched—

Reviews3

Category winnerForbidden RoseHigher overall rank

In a nutshell

Description & review snapshot

Forbidden Rose by Avril Lavigne opens with a crisp burst of red apple and peach. It quickly moves into a heart of lotus and green apple, finally settling into a base of creamy vanilla, Mexican chocolate, and sandalwood. This floral fruity gourmand scent is best for daytime casual wear during the spring months.

Reviews →

Hello Kitty London by Marks & Spencer is a cheerful floral fruity fragrance built around crisp fruit and sweet warmth. Released in 2010 as a 50 ml eau de toilette, it opens with a zesty splash of orange paired with the refreshing crunch of red apple. As the bright citrus sparkle settles, creamy vanilla rises to give t…

Reviews →

InformationalRead bothTaste is personal

How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.

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Common questions

Straight answers from the data above.

Which is better, Forbidden Rose or Hello Kitty London?

Forbidden Rose takes 3 of 3 categories. Forbidden Rose is rated 2.93/5 from 754 votes; Hello Kitty London is rated 4.44/5 from 9 votes. Choose Forbidden Rose for a fruity and vanilla character. Wins on longevity, sillage & projection and fragranxe ranking. Best in spring. Choose Hello Kitty London for a vanilla and citrus character. Best in spring, daytime wear.

Which lasts longer, Forbidden Rose or Hello Kitty London?

Forbidden Rose lasts longest (Forbidden Rose 59/100, Hello Kitty London 55/100), based on community performance votes.

Which projects more, Forbidden Rose or Hello Kitty London?

Forbidden Rose projects furthest (Forbidden Rose 53/100, Hello Kitty London 42/100), based on community performance votes.

Do Forbidden Rose and Hello Kitty London smell similar?

Some overlap: a 49% scent match on Fragranxe. Both share vanilla, fruity and sweet accords. Common notes include Red Apple and Vanille.

Is Forbidden Rose or Hello Kitty London better for summer or winter?

Hello Kitty London suits daytime wear. Based on community season votes.

What are the notes in Forbidden Rose and Hello Kitty London?

Forbidden Rose has top notes of Red Apple, Peach and Pepper, heart notes of Lotus, Granny Smith apple and Heliotrope, a base of Vanille, Mexican chocolate and Sandalwood. Hello Kitty London features Vanille, Orange and Red Apple.