Fragrance comparison

Hello Kitty London vs Leilah

Notes, accords, longevity, sillage, seasons and community ratings, side by side.

Updated 7 Nov 2026 19 ratings analysed

Hello Kitty London

Marks & Spencer

4.449 votes

Rank #36,379 VanillaCitrus

Full profile Similar & dupes

46%scent match

Some overlap

2 wins

Leilah

Marks & Spencer

3.9010 votes

Rank #45,397 FruitySweet

Full profile Similar & dupes

Quick verdict

Which one should you pick?

Leilah takes 2 of 4 categories.

Hello Kitty London
Choose it for a vanilla and citrus character. Wins on fragranxe ranking. Best in spring, daytime wear.
Leilah
Choose it for a fruity and sweet character. Wins on longevity and sillage & projection. Best in summer, daytime wear.

Hello Kitty London1/4

Leilah2/4

Ratings & consensus: Not scored
Community sentiment: Not scored
Longevity: Leilah
Sillage & projection: Leilah
Value for money: Not scored
Versatility: Not scored
Note pyramid (duration): Tie
Fragranxe ranking: Hello Kitty London

Head-to-head breakdown

Every category side by side, with the winner called out.

Fragrance

Hello Kitty LondonMarks & Spencer

LeilahMarks & Spencer

Winner

Ratings & consensus

Average rating and ownership split

4.44/ 5 · 9 votes

Have 8%Had 8%Want 83%

3.90/ 5 · 10 votes

Have 18%Had 18%Want 64%

Category winnerNot enough dataRating weighted by vote count

Community sentiment

How voters split from love to hate

44%Love

56%Like

0%Ok

0%Dislike

0%Hate

9 votes · too few to score

50%Love

20%Like

0%Ok

30%Dislike

0%Hate

10 votes · too few to score

Category winnerNot enough dataMost positive mix (25+ votes)

Longevity & sillage

0–100 community performance scores

⏱ Longevity55

〰 Sillage42

♥ Love / hate86

⏱ Longevity60

〰 Sillage63

♥ Love / hate73

Category winners

LongevityLeilah

SillageLeilah

Value for money

How fairly priced voters find it

¤ Price valueN/A

¤ Price value75

Category winnerNot enough dataBest value score

Main accords

Strength of each scent family · outlined = shared by both

vanilla100%

citrus83%

sweet65%

fruity48%

powdery30%

fruity100%

sweet91%

citrus83%

white floral74%

fresh65%

musky56%

Scent match46%Some overlap · both citrus, sweet and fruity

Note pyramid (duration)

Top, heart and base, with how long each lasts when known · gold = shared

Notes

VanilleOrangeRed Apple

No top / heart / base split published

Top15 to 30 minutes

Mandarin OrangeRaspberry

Heart1 to 2 hours

Lily-of-the-ValleyRed Apple

Base3 to 5 hours

MuskVanille

Category winnerTieSame dry-down length

Seasons & time of day

Relative to each fragrance's best season

Spring100

Summer100

Fall33

Winter33

Day100

Night20

Spring50

Summer100

Fall25

Winter0

Day100

Night14

Category winnerNot enough dataMost year-round

Who wears it

Gender appeal votes

Men0

Unisex0

Women100

Men0

Unisex0

Women100

InformationalProfile onlyAudience is not scored

Ranking & credits

Fragranxe overall rank, nose and launch

Overall rank#36,379

PerfumerNot listed

Launched—

Reviews3

Overall rank#45,397

PerfumerNot listed

Launched—

Reviews3

Category winnerHello Kitty LondonHigher overall rank

In a nutshell

Description & review snapshot

Hello Kitty London by Marks & Spencer is a cheerful floral fruity fragrance built around crisp fruit and sweet warmth. Released in 2010 as a 50 ml eau de toilette, it opens with a zesty splash of orange paired with the refreshing crunch of red apple. As the bright citrus sparkle settles, creamy vanilla rises to give t…

Reviews →

Leilah by Marks & Spencer is a bright, uncomplicated floral fruity eau de toilette designed for easy daytime wear. The fragrance opens with a sharp burst of mandarin orange and tart raspberry, delivering an energetic citrus and fruity introduction. As the initial sharpness settles, crisp red apple pairs with gentle li…

Reviews →

InformationalRead bothTaste is personal

How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.

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Common questions

Straight answers from the data above.

Which is better, Hello Kitty London or Leilah?

Leilah takes 2 of 4 categories. Hello Kitty London is rated 4.44/5 from 9 votes; Leilah is rated 3.90/5 from 10 votes. Choose Hello Kitty London for a vanilla and citrus character. Wins on fragranxe ranking. Best in spring, daytime wear. Choose Leilah for a fruity and sweet character. Wins on longevity and sillage & projection. Best in summer, daytime wear.

Which lasts longer, Hello Kitty London or Leilah?

Leilah lasts longest (Leilah 60/100, Hello Kitty London 55/100), based on community performance votes.

Which projects more, Hello Kitty London or Leilah?

Leilah projects furthest (Leilah 63/100, Hello Kitty London 42/100), based on community performance votes.

Do Hello Kitty London and Leilah smell similar?

Some overlap: a 46% scent match on Fragranxe. Both share citrus, sweet and fruity accords. Common notes include Vanille and Red Apple.

Is Hello Kitty London or Leilah better for summer or winter?

Hello Kitty London suits daytime wear; Leilah suits daytime wear. Based on community season votes.

What are the notes in Hello Kitty London and Leilah?

Hello Kitty London features Vanille, Orange and Red Apple. Leilah has top notes of Mandarin Orange and Raspberry, heart notes of Lily-of-the-Valley and Red Apple, a base of Musk and Vanille.