Fragrance comparison

Hello Kitty London vs Totally Edible

Notes, accords, longevity, sillage, seasons and community ratings, side by side.

Updated 7 Nov 2026 41 ratings analysed

Hello Kitty London

Marks & Spencer

4.449 votes

Rank #36,379 VanillaCitrus

Full profile Similar & dupes

70%scent match

Closely related

3 wins

Totally Edible

Aromachology

3.5232 votes

Rank #22,898 SweetVanilla

Full profile Similar & dupes

Quick verdict

Which one should you pick?

Totally Edible takes 3 of 3 categories.

Hello Kitty London
Choose it for a vanilla and citrus character. Best in spring, daytime wear.
Totally Edible
Choose it for a sweet and vanilla character. Wins on longevity, sillage & projection and fragranxe ranking. Best in fall, day or night wear.

Hello Kitty London0/3

Totally Edible3/3

Ratings & consensus: Not scored
Community sentiment: Not scored
Longevity: Totally Edible
Sillage & projection: Totally Edible
Value for money: Not scored
Versatility: Not scored
Note pyramid (duration): Not scored
Fragranxe ranking: Totally Edible

Head-to-head breakdown

Every category side by side, with the winner called out.

Fragrance

Hello Kitty LondonMarks & Spencer

Totally EdibleAromachology

Winner

Ratings & consensus

Average rating and ownership split

4.44/ 5 · 9 votes

Have 8%Had 8%Want 83%

3.52/ 5 · 32 votes

Have 16%Had 17%Want 67%

Category winnerNot enough dataRating weighted by vote count

Community sentiment

How voters split from love to hate

44%Love

56%Like

0%Ok

0%Dislike

0%Hate

9 votes · too few to score

33%Love

44%Like

0%Ok

17%Dislike

6%Hate

18 votes · too few to score

Category winnerNot enough dataMost positive mix (25+ votes)

Longevity & sillage

0–100 community performance scores

⏱ Longevity55

〰 Sillage42

♥ Love / hate86

⏱ Longevity64

〰 Sillage60

♥ Love / hate70

Category winners

LongevityTotally Edible

SillageTotally Edible

Value for money

How fairly priced voters find it

¤ Price valueN/A

Category winnerNot enough dataBest value score

Main accords

Strength of each scent family · outlined = shared by both

vanilla100%

citrus83%

sweet65%

fruity48%

powdery30%

sweet100%

vanilla83%

citrus65%

chocolate48%

warm spicy30%

Scent match70%Closely related · both vanilla, sweet and citrus

Note pyramid (duration)

Top, heart and base, with how long each lasts when known · gold = shared

Notes

VanilleOrangeRed Apple

No top / heart / base split published

Notes

SugarVanilleOrangeMexican chocolateAmalfi LemonRed Apple

No top / heart / base split published

InformationalShared notesVanille, Orange and Red Apple. Durations are only published for Hello Kitty London, so this is not scored.

Seasons & time of day

Relative to each fragrance's best season

Spring100

Summer100

Fall33

Winter33

Day100

Night20

Spring60

Summer40

Fall100

Winter0

Day100

Night100

Category winnerNot enough dataMost year-round

Who wears it

Gender appeal votes

Men0

Unisex0

Women100

Not enough votes yet

InformationalProfile onlyAudience is not scored

Ranking & credits

Fragranxe overall rank, nose and launch

Overall rank#36,379

PerfumerNot listed

Launched—

Reviews3

Overall rank#22,898

PerfumerNot listed

Launched—

Reviews9

Category winnerTotally EdibleHigher overall rank

In a nutshell

Description & review snapshot

Hello Kitty London by Marks & Spencer is a cheerful floral fruity fragrance built around crisp fruit and sweet warmth. Released in 2010 as a 50 ml eau de toilette, it opens with a zesty splash of orange paired with the refreshing crunch of red apple. As the bright citrus sparkle settles, creamy vanilla rises to give t…

Reviews →

Totally Edible is a sweet citrus gourmand that leans more sugary lemon and candied fruit than rich dessert. Reviews suggest a bright opening of lemon and orange zest, with vanilla, powdery chocolate and a touch of apple showing more softly on some skin. It suits shoppers who enjoy playful, youthful gourmands and do no…

Reviews →

InformationalRead bothTaste is personal

How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.

Recent comparisons

Head-to-head activity from live history

Lime & NeroliMahdi PerfumesWINNER vs

BanditRobert PiguetRUNNER-UP

1 person compared this today

Plum de VeloursSuperfumistaWINNER vs

Royal FlushTestament LondonRUNNER-UP

1 person compared this today

Malbec IconO BoticárioRUNNER-UP vs

Amber FusionKarakash PerfumeWINNER

1 person compared this today

Jette 7Flowers Cherry BlossomJette JoopRUNNER-UP vs

KoiameJ-ScentWINNER

1 person compared this today

Common questions

Straight answers from the data above.

Which is better, Hello Kitty London or Totally Edible?

Totally Edible takes 3 of 3 categories. Hello Kitty London is rated 4.44/5 from 9 votes; Totally Edible is rated 3.52/5 from 32 votes. Choose Hello Kitty London for a vanilla and citrus character. Best in spring, daytime wear. Choose Totally Edible for a sweet and vanilla character. Wins on longevity, sillage & projection and fragranxe ranking. Best in fall, day or night wear.