Fragrance comparison

Jo's Rhubarb vs Flagship III

Notes, accords, longevity, sillage, seasons and community ratings, side by side.

Updated 19 Oct 2026 315 ratings analysed

3 wins

Jo's Rhubarb

Zara

4.02313 votes

Rank #3,632 AromaticCitrus

Full profile Similar & dupes

57%scent match

Closely related

Flagship III

The Dua Brand

4.502 votes

Rank #45,334 AromaticCitrus

Full profile Similar & dupes

Quick verdict

Which one should you pick?

Jo's Rhubarb takes 3 of 4 categories.

Jo's Rhubarb
Choose it for a aromatic and citrus character. Wins on sillage & projection, value for money and fragranxe ranking. Best in spring.
Flagship III
Choose it for a aromatic and citrus character. Wins on longevity. Best in spring, daytime wear.

Jo's Rhubarb3/4

Flagship III1/4

Ratings & consensus: Not scored
Community sentiment: Not scored
Longevity: Flagship III
Sillage & projection: Jo's Rhubarb
Value for money: Jo's Rhubarb
Versatility: Not scored
Note pyramid (duration): Not scored
Fragranxe ranking: Jo's Rhubarb

Head-to-head breakdown

Every category side by side, with the winner called out.

Fragrance

Jo's RhubarbZara

Flagship IIIThe Dua Brand

Winner

Ratings & consensus

Average rating and ownership split

4.02/ 5 · 313 votes

Have 81%Had 19%Want 0%

4.50/ 5 · 2 votes

Have 40%Had 0%Want 60%

Category winnerNot enough dataRating weighted by vote count

Community sentiment

How voters split from love to hate

42%Love

35%Like

14%Ok

7%Dislike

2%Hate

199 votes

50%Love

50%Like

0%Ok

0%Dislike

0%Hate

2 votes · too few to score

Category winnerNot enough dataMost positive mix (25+ votes)

Longevity & sillage

0–100 community performance scores

⏱ Longevity62

〰 Sillage54

♥ Love / hate78

⏱ Longevity80

〰 Sillage50

♥ Love / hate88

Category winners

LongevityFlagship III

SillageJo's Rhubarb

Value for money

How fairly priced voters find it

¤ Price value84

¤ Price value50

Category winnerJo's RhubarbBest value score

Main accords

Strength of each scent family · outlined = shared by both

aromatic100%

citrus90%

green80%

woody70%

fruity60%

earthy50%

aromatic100%

citrus88%

fresh spicy77%

woody65%

white floral53%

fresh42%

Scent match57%Closely related · both aromatic, citrus and woody

Note pyramid (duration)

Top, heart and base, with how long each lasts when known · gold = shared

Notes

GrapefruitRhubarbVetiver

No top / heart / base split published

Notes

JuniperGrapefruitJasmineVetiverNeroliBergamotRhubarb

No top / heart / base split published

InformationalShared notesGrapefruit, Rhubarb and Vetiver. Note durations are not published for these fragrances, so this is not scored.

Seasons & time of day

Relative to each fragrance's best season

Spring100

Summer0

Fall0

Winter13

Day–

Night–

Spring100

Summer100

Fall0

Winter0

Day100

Night50

Category winnerNot enough dataMost year-round

Who wears it

Gender appeal votes

Men8

Unisex61

Women31

Men0

Unisex100

Women0

InformationalProfile onlyAudience is not scored

Ranking & credits

Fragranxe overall rank, nose and launch

Overall rank#3,632

PerfumerJo Malone

Launched—

Reviews61

Overall rank#45,334

PerfumerNot listed

Launched—

Reviews1

Category winnerJo's RhubarbHigher overall rank

In a nutshell

Description & review snapshot

Jo's Rhubarb keeps the idea simple, tart rhubarb, bright grapefruit, and a vetiver base that often lasts longer than the fruity opening. It smells green, airy, aromatic, and lightly woody rather than sugary. This suits shoppers who want a casual spring scent with a realistic rhubarb twist and easy unisex wear. The mai…

Reviews →

Flagship III by The Dua Brand is a Citrus Aromatic fragrance for women and men. Flagship III was launched in 2021. From the way people describe wearing it, this comes across best as an easygoing style that many people can appreciate quickly. Taken together, the feedback points to a scent that feels easy to understand …

Reviews →

InformationalRead bothTaste is personal

How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.

Common questions

Straight answers from the data above.

Which is better, Jo's Rhubarb or Flagship III?

Jo's Rhubarb takes 3 of 4 categories. Jo's Rhubarb is rated 4.02/5 from 313 votes; Flagship III is rated 4.50/5 from 2 votes. Choose Jo's Rhubarb for a aromatic and citrus character. Wins on sillage & projection, value for money and fragranxe ranking. Best in spring. Choose Flagship III for a aromatic and citrus character. Wins on longevity. Best in spring, daytime wear.