Fragrance comparison

Kira Kira きらきら vs Moves

Notes, accords, longevity, sillage, seasons and community ratings, side by side.

Updated 30 Oct 2026 625 ratings analysed

5 wins

Kira Kira きらきら

Strangers Parfumerie

3.72139 votes

Rank #11,977 FruityMusky

Full profile Similar & dupes

35%scent match

Some overlap

Moves

Adidas

3.43486 votes

Rank #14,701 AromaticFresh Spicy

Full profile Similar & dupes

Quick verdict

Which one should you pick?

Kira Kira きらきら takes 5 of 7 categories.

Kira Kira きらきら
Choose it for a fruity and musky character. Wins on ratings & consensus, longevity and sillage & projection. Best in summer.
Moves
Choose it for a aromatic and fresh spicy character. Wins on community sentiment and value for money. Best in spring.

Kira Kira きらきら5/7

Moves2/7

Ratings & consensus: Kira Kira きらきら
Community sentiment: Moves
Longevity: Kira Kira きらきら
Sillage & projection: Kira Kira きらきら
Value for money: Moves
Versatility: Kira Kira きらきら
Note pyramid (duration): Not scored
Fragranxe ranking: Kira Kira きらきら

Head-to-head breakdown

Every category side by side, with the winner called out.

Fragrance

Kira Kira きらきらStrangers Parfumerie

MovesAdidas

Winner

Ratings & consensus

Average rating and ownership split

3.72/ 5 · 139 votes

Have 72%Had 28%Want 0%

3.43/ 5 · 486 votes

Have 52%Had 48%Want 0%

Category winnerKira Kira きらきらRating weighted by vote count

Community sentiment

How voters split from love to hate

29%Love

32%Like

25%Ok

9%Dislike

4%Hate

139 votes

24%Love

46%Like

14%Ok

13%Dislike

3%Hate

402 votes

Category winnerMovesMost positive mix (25+ votes)

Longevity & sillage

0–100 community performance scores

⏱ Longevity60

〰 Sillage46

♥ Love / hate68

⏱ Longevity48

〰 Sillage44

♥ Love / hate68

Category winners

LongevityKira Kira きらきら

SillageKira Kira きらきら

Value for money

How fairly priced voters find it

¤ Price value45

¤ Price value83

Category winnerMovesBest value score

Main accords

Strength of each scent family · outlined = shared by both

fruity100%

musky92%

amber84%

fresh77%

green69%

floral61%

aromatic100%

fresh spicy91%

green83%

fruity74%

woody65%

fresh56%

Scent match35%Some overlap · both fruity, green and fresh

Note pyramid (duration)

Top, heart and base, with how long each lasts when known · gold = shared

Notes

AmbroxanPearGreen AppleSakeAmbrette (Musk Mallow)HedioneMuskSolar NotesLily-of-the-ValleyWhite LilyMintSandalwood

No top / heart / base split published

Top

Green AppleTomato LeafPineappleMintBlack PepperMandarin OrangeStar Anise

Heart

LavenderMuskJuniper BerriesCedarGingerGeraniumJasmine

Base

ThymeSandalwoodOakmossLily-of-the-Valley

InformationalShared notesGreen Apple, Musk, Lily-of-the-Valley and Mint. Note durations are not published for these fragrances, so this is not scored.

Seasons & time of day

Relative to each fragrance's best season

Spring98

Summer100

Fall0

Winter15

Day–

Night–

Spring100

Summer0

Fall0

Winter12

Day–

Night–

Category winnerKira Kira きらきらMost year-round

Who wears it

Gender appeal votes

Men4

Unisex71

Women24

Men91

Unisex9

Women0

InformationalProfile onlyAudience is not scored

Ranking & credits

Fragranxe overall rank, nose and launch

Overall rank#11,977

PerfumerPrin Lomros

Launched—

Reviews35

Overall rank#14,701

PerfumerNot listed

Launched—

Reviews20

Category winnerKira Kira きらきらHigher overall rank

In a nutshell

Description & review snapshot

Strangers Parfumerie Kira Kira opens with crisp green apple and juicy pear lifted by a bubbly sake note. As the fruity sparkle mellows, ambroxan, musk, and clean lily-of-the-valley create a weightless skin scent. It feels like stepping out of a cool shower into humid summer heat, ideal for casual daytime wear.

Reviews →

Moves by Adidas is a Aromatic Fougere fragrance for men. Moves was launched in 1999. Top notes are Green Apple, Tomato Leaf, Pineapple, Mint, Black Pepper, Mandarin Orange and Star Anise; middle notes are Lavender, Musk, Juniper Berries, Cedar, Ginger, Geranium and Jasmine; base notes are Thyme, Sandalwood, Oakmoss an…

Reviews →

InformationalRead bothTaste is personal

How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.

Common questions

Straight answers from the data above.

Which is better, Kira Kira きらきら or Moves?

Kira Kira きらきら takes 5 of 7 categories. Kira Kira きらきら is rated 3.72/5 from 139 votes; Moves is rated 3.43/5 from 486 votes. Choose Kira Kira きらきら for a fruity and musky character. Wins on ratings & consensus, longevity and sillage & projection. Best in summer. Choose Moves for a aromatic and fresh spicy character. Wins on community sentiment and value for money. Best in spring.

Which lasts longer, Kira Kira きらきら or Moves?

Kira Kira きらきら lasts longest (Kira Kira きらきら 60/100, Moves 48/100), based on community performance votes.

Which projects more, Kira Kira きらきら or Moves?

Projection is very close: Kira Kira きらきら 46/100, Moves 44/100 for sillage.

Do Kira Kira きらきら and Moves smell similar?

Some overlap: a 35% scent match on Fragranxe. Both share fruity, green and fresh accords. Common notes include Green Apple, Musk, Lily-of-the-Valley and Mint.

Is Kira Kira きらきら or Moves better for summer or winter?

For summer, Kira Kira きらきら is the stronger pick. For winter, Kira Kira きらきら is the stronger pick. Based on community season votes.

What are the notes in Kira Kira きらきら and Moves?

Kira Kira きらきら features Ambroxan, Pear, Green Apple, Sake and Ambrette (Musk Mallow). Moves has top notes of Green Apple, Tomato Leaf, Pineapple and Mint, heart notes of Lavender, Musk, Juniper Berries and Cedar, a base of Thyme, Sandalwood, Oakmoss and Lily-of-the-Valley.