Fragrance comparison

Love in White vs Couture

Notes, accords, longevity, sillage, seasons and community ratings, side by side.

Updated 14 Nov 2026 3,077 ratings analysed

Love in White

Creed

3.683,056 votes

Rank #30,925 FloralCitrus

Full profile Similar & dupes

37%scent match

Some overlap

4 wins

Couture

Vicky Tiel

4.1921 votes

Rank #22,968 AldehydicFresh

Full profile Similar & dupes

Quick verdict

Which one should you pick?

Couture takes 4 of 4 categories.

Love in White
Choose it for a floral and citrus character. Best in spring, daytime wear.
Couture
Choose it for a aldehydic and fresh character. Wins on ratings & consensus, longevity and sillage & projection. Best in spring, daytime wear.

Love in White0/4

Couture4/4

Ratings & consensus: Couture
Community sentiment: Not scored
Longevity: Couture
Sillage & projection: Couture
Value for money: Not scored
Versatility: Not scored
Note pyramid (duration): Not scored
Fragranxe ranking: Couture

Head-to-head breakdown

Every category side by side, with the winner called out.

Fragrance

Love in WhiteCreed

CoutureVicky Tiel

Winner

Ratings & consensus

Average rating and ownership split

3.68/ 5 · 3,056 votes

Have 67%Had 33%Want 0%

4.19/ 5 · 21 votes

Have 25%Had 6%Want 69%

Category winnerCoutureRating weighted by vote count

Community sentiment

How voters split from love to hate

31%Love

35%Like

9%Ok

23%Dislike

3%Hate

3,056 votes

33%Love

57%Like

5%Ok

5%Dislike

0%Hate

21 votes · too few to score

Category winnerNot enough dataMost positive mix (25+ votes)

Longevity & sillage

0–100 community performance scores

⏱ Longevity67

〰 Sillage59

♥ Love / hate67

⏱ Longevity76

〰 Sillage68

♥ Love / hate80

Category winners

LongevityCouture

SillageCouture

Value for money

How fairly priced voters find it

¤ Price value23

¤ Price valueN/A

Category winnerNot enough dataBest value score

Main accords

Strength of each scent family · outlined = shared by both

floral100%

citrus92%

yellow floral84%

white floral77%

powdery69%

iris61%

aldehydic100%

fresh92%

powdery84%

citrus77%

green69%

yellow floral61%

Scent match37%Some overlap · both citrus, powdery and yellow floral

Note pyramid (duration)

Top, heart and base, with how long each lasts when known · gold = shared

Top15-30 mins

Orange Peel

Heart2-4 hrs

MagnoliaNarcissusRiceItalian JasmineIrisBulgarian Rose

Base6-8+ hrs

AmbergrisSandalwoodVanille

Top

AldehydesAmalfi LemonBergamotMandarin OrangeMignonetteCassis

Heart

NarcissusIrisViolet LeafRose

Base

VanilleHeliotropeMuskSandalwoodVetyver

InformationalShared notesNarcissus, Iris, Bulgarian Rose and Sandalwood. Durations are only published for Love in White, so this is not scored.

Seasons & time of day

Relative to each fragrance's best season

Spring100

Summer0

Fall0

Winter28

Day100

Night23

Spring100

Summer40

Fall60

Winter80

Day100

Night63

Category winnerNot enough dataMost year-round

Who wears it

Gender appeal votes

Men2

Unisex9

Women89

Not enough votes yet

InformationalProfile onlyAudience is not scored

Ranking & credits

Fragranxe overall rank, nose and launch

Overall rank#30,925

PerfumerErwin Creed, Olivier Creed

Launched—

Reviews0

Overall rank#22,968

PerfumerNot listed

Launched—

Reviews5

Category winnerCoutureHigher overall rank

In a nutshell

Description & review snapshot

Creed Love in White brings a distinctive crispness that feels like walking through a private garden on a chilly coastal morning. The scent opens with a sharp burst of tart orange peel before unfolding into a lush floral bouquet of magnolia, sweet Italian jasmine, and yellow narcissus. What makes it immediately recogni…

Reviews →

Vicky Tiel Couture is a green floral aldehyde that targets women seeking a classical powder profile. It opens with bright mandarin and Amalfi lemon, soon leaning into a dry heart of narcissus and violet leaf. This scent suits formal daytime wear and breezy spring mornings, bringing a crisp, soap like texture that feel…

Reviews →

InformationalRead bothTaste is personal

How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.

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Common questions

Straight answers from the data above.

Which is better, Love in White or Couture?

Couture takes 4 of 4 categories. Love in White is rated 3.68/5 from 3,056 votes; Couture is rated 4.19/5 from 21 votes. Choose Love in White for a floral and citrus character. Best in spring, daytime wear. Choose Couture for a aldehydic and fresh character. Wins on ratings & consensus, longevity and sillage & projection. Best in spring, daytime wear.

Which lasts longer, Love in White or Couture?

Couture lasts longest (Couture 76/100, Love in White 67/100), based on community performance votes.

Which projects more, Love in White or Couture?

Couture projects furthest (Couture 68/100, Love in White 59/100), based on community performance votes.

Do Love in White and Couture smell similar?

Some overlap: a 37% scent match on Fragranxe. Both share citrus, powdery and yellow floral accords. Common notes include Narcissus, Iris, Bulgarian Rose and Sandalwood.

Is Love in White or Couture better for summer or winter?

Love in White suits daytime wear; Couture suits daytime wear. Based on community season votes.

What are the notes in Love in White and Couture?

Love in White has top notes of Orange Peel, heart notes of Magnolia, Narcissus, Rice and Italian Jasmine, a base of Ambergris, Sandalwood and Vanille. Couture has top notes of Aldehydes, Amalfi Lemon, Bergamot and Mandarin Orange, heart notes of Narcissus, Iris, Violet Leaf and Rose, a base of Vanille, Heliotrope, Musk and Sandalwood.