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FRAGRANXE
Fragrance comparison

Pure Style vs Union Square

Notes, accords, longevity, sillage, seasons and community ratings, side by side.

Updated 537 ratings analysed
Some overlap
Quick verdict

Which one should you pick?

Pure Style takes 4 of 7 categories.

  • Pure Style

    Choose it for a floral and white floral character. Wins on ratings & consensus, community sentiment and value for money. Best in spring.

  • Union Square

    Choose it for a green and fresh character. Wins on longevity, sillage & projection and versatility. Best in spring, daytime wear.

Pure Style4/7
Union Square3/7
Ratings & consensus
Pure Style
Community sentiment
Pure Style
Longevity
Union Square
Sillage & projection
Union Square
Value for money
Pure Style
Versatility
Union Square
Note pyramid (duration)
Not scored
Fragranxe ranking
Pure Style

Head-to-head breakdown

Every category side by side, with the winner called out.

Fragrance
Pure StyleBetty Barclay
Union SquareBond No 9
Winner

Ratings & consensus

Average rating and ownership split
3.48/ 5 · 400 votes
Have 38%Had 35%Want 27%
3.30/ 5 · 137 votes
Have 37%Had 20%Want 43%
Category winnerPure StyleRating weighted by vote count

Community sentiment

How voters split from love to hate
18%Love
58%Like
5%Ok
19%Dislike
0%Hate

186 votes

33%Love
34%Like
6%Ok
27%Dislike
1%Hate

89 votes

Category winnerPure StyleMost positive mix (25+ votes)

Longevity & sillage

0–100 community performance scores
⏱ Longevity60
〰 Sillage51
♥ Love / hate67
⏱ Longevity70
〰 Sillage62
♥ Love / hate64
Category winners

LongevityUnion Square

SillageUnion Square

Value for money

How fairly priced voters find it
¤ Price value82
¤ Price value30
Category winnerPure StyleBest value score

Main accords

Strength of each scent family · outlined = shared by both
floral100%
white floral91%
citrus83%
musky74%
powdery65%
woody56%
green100%
fresh91%
floral83%
white floral74%
musky65%
leather56%
Scent match46%Some overlap · both floral, white floral and musky

Note pyramid (duration)

Top, heart and base, with how long each lasts when known · gold = shared
Top
FreesiaBergamotPeach
Heart
Lily-of-the-ValleyJasmineMagnolia
Base
MuskVirginia CedarAmber
Top
GrassLily-of-the-Valley
Heart
FreesiaBirch
Base
MuskAmber
InformationalShared notesFreesia, Lily-of-the-Valley, Musk and Amber. Note durations are not published for these fragrances, so this is not scored.

Seasons & time of day

Relative to each fragrance's best season
Spring100
Summer0
Fall0
Winter28
Day–
Night–
Spring100
Summer77
Fall23
Winter23
Day100
Night27
Category winnerUnion SquareMost year-round

Who wears it

Gender appeal votes
Men0
Unisex11
Women89
Men0
Unisex25
Women75
InformationalProfile onlyAudience is not scored

Ranking & credits

Fragranxe overall rank, nose and launch

Overall rank#8,435

PerfumerNot listed

Launched—

Reviews85

Overall rank#19,822

PerfumerStephen Nilsen

Launched—

Reviews8

Category winnerPure StyleHigher overall rank

In a nutshell

Description & review snapshot

Pure Style by Betty Barclay is a clean floral fragrance launched in 2010. It features a bright opening of freesia, bergamot, and peach, which leads into a heart of lily-of-the-valley and jasmine. The base of musk and cedar provides a powdery, minimalist finish. This scent is designed for daily wear, particularly durin…

Reviews →

Union Square is a crisp green floral built around grass, lily of the valley and freesia, with musk and amber keeping it soft underneath. It usually reads fresh, bright and spring-ready rather than plush or sweet. On skin, it tends to stay fairly linear. That makes it a good fit if you want an easy daytime floral with …

Reviews →
InformationalRead bothTaste is personal

How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.

Recent comparisons

Head-to-head activity from live history

Common questions

Straight answers from the data above.

Which is better, Pure Style or Union Square?

Pure Style takes 4 of 7 categories. Pure Style is rated 3.48/5 from 400 votes; Union Square is rated 3.30/5 from 137 votes. Choose Pure Style for a floral and white floral character. Wins on ratings & consensus, community sentiment and value for money. Best in spring. Choose Union Square for a green and fresh character. Wins on longevity, sillage & projection and versatility. Best in spring, daytime wear.

Which lasts longer, Pure Style or Union Square?

Union Square lasts longest (Union Square 70/100, Pure Style 60/100), based on community performance votes.

Which projects more, Pure Style or Union Square?

Union Square projects furthest (Union Square 62/100, Pure Style 51/100), based on community performance votes.

Do Pure Style and Union Square smell similar?

Some overlap: a 46% scent match on Fragranxe. Both share floral, white floral and musky accords. Common notes include Freesia, Lily-of-the-Valley, Musk and Amber.

Is Pure Style or Union Square better for summer or winter?

For summer, Union Square is the stronger pick. For winter, Pure Style is the stronger pick. Union Square suits daytime wear. Based on community season votes.

What are the notes in Pure Style and Union Square?

Pure Style has top notes of Freesia, Bergamot and Peach, heart notes of Lily-of-the-Valley, Jasmine and Magnolia, a base of Musk, Virginia Cedar and Amber. Union Square has top notes of Grass and Lily-of-the-Valley, heart notes of Freesia and Birch, a base of Musk and Amber.

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