Fragrance comparison

Shop & Love vs Apă Vie (Holy Water)

Notes, accords, longevity, sillage, seasons and community ratings, side by side.

Updated 8 Nov 2026 23 ratings analysed

Shop & Love

Parfums Love Love

3.7419 votes

Rank #47,142 FruityMusky

Full profile Similar & dupes

27%scent match

Clearly different

3 wins

Apă Vie (Holy Water)

B.A.S.M. by Createur 5 D’Emotions

5.004 votes

Rank #30,638 WoodyGreen

Full profile Similar & dupes

Quick verdict

Which one should you pick?

Apă Vie (Holy Water) takes 3 of 4 categories.

Shop & Love
Choose it for a fruity and musky character. Wins on value for money. Best in spring, daytime wear.
Apă Vie (Holy Water)
Choose it for a woody and green character. Wins on longevity, sillage & projection and fragranxe ranking. Best in summer, daytime wear.

Shop & Love1/4

Apă Vie (Holy Water)3/4

Ratings & consensus: Not scored
Community sentiment: Not scored
Longevity: Apă Vie (Holy Water)
Sillage & projection: Apă Vie (Holy Water)
Value for money: Shop & Love
Versatility: Not scored
Note pyramid (duration): Not scored
Fragranxe ranking: Apă Vie (Holy Water)

Head-to-head breakdown

Every category side by side, with the winner called out.

Fragrance

Shop & LoveParfums Love Love

Apă Vie (Holy Water)B.A.S.M. by Createur 5 D’Emotions

Winner

Ratings & consensus

Average rating and ownership split

3.74/ 5 · 19 votes

Have 33%Had 21%Want 45%

5.00/ 5 · 4 votes

Have 16%Had 5%Want 80%

Category winnerNot enough dataRating weighted by vote count

Community sentiment

How voters split from love to hate

16%Love

58%Like

11%Ok

16%Dislike

0%Hate

19 votes · too few to score

100%Love

0%Like

0%Ok

0%Dislike

0%Hate

4 votes · too few to score

Category winnerNot enough dataMost positive mix (25+ votes)

Longevity & sillage

0–100 community performance scores

⏱ Longevity60

〰 Sillage59

♥ Love / hate68

⏱ Longevity83

〰 Sillage75

♥ Love / hate100

Category winners

LongevityApă Vie (Holy Water)

SillageApă Vie (Holy Water)

Value for money

How fairly priced voters find it

¤ Price value75

¤ Price value50

Category winnerShop & LoveBest value score

Main accords

Strength of each scent family · outlined = shared by both

fruity100%

musky90%

sweet80%

powdery70%

woody60%

floral50%

woody100%

green92%

aromatic84%

citrus77%

fresh spicy69%

fruity61%

Scent match27%Clearly different · both fruity and woody

Note pyramid (duration)

Top, heart and base, with how long each lasts when known · gold = shared

Top30 to 45 minutes

PineappleGreen AppleBlack Currant

Heart2 to 3 hours

Fruity NotesMagnoliaRose

Base2 to 4 hours

MuskSandalwoodAmbergris

Top

PeppermintBasilLimePineappleViolet LeavesLicoricePink PepperMandarin Orange

Heart

IrisRoseGeraniumOrchidMagnoliaJasmineLavender

Base

CedarVetiverWhite MuskAmbergrisSandalwoodOakmossLeatherTonka Bean

InformationalShared notesPineapple, Magnolia, Rose and Sandalwood. Durations are only published for Shop & Love, so this is not scored.

Seasons & time of day

Relative to each fragrance's best season

Spring100

Summer100

Fall40

Winter20

Day100

Night40

Spring0

Summer100

Fall50

Winter0

Day100

Night–

Category winnerNot enough dataMost year-round

Who wears it

Gender appeal votes

Men0

Unisex0

Women100

Men40

Unisex60

Women0

InformationalProfile onlyAudience is not scored

Ranking & credits

Fragranxe overall rank, nose and launch

Overall rank#47,142

PerfumerJulien Rasquinet

Launched—

Reviews3

Overall rank#30,638

PerfumerArturetto Landi

Launched—

Reviews2

Category winnerApă Vie (Holy Water)Higher overall rank

In a nutshell

Description & review snapshot

Shop & Love by Parfums Love Love is a crisp floral fruity Eau de Toilette designed with bright, youthful charm. The scent opens with a burst of tart green apple, juicy pineapple, and tangy black currant. This mouthwatering start quickly develops into a softer heart of magnolia and rose, mixed with generic fruity notes…

Reviews →

Apă Vie (Holy Water) is a bracing aromatic fragrance that leans heavily on a sharp peppermint and lime opening. Designed for those who crave an immediate, cooling sensory reset, this unisex scent balances its intense herbal-citrus top notes with an earthy vetiver base. It performs best during hot summer mornings when …

Reviews →

InformationalRead bothTaste is personal

How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.

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Common questions

Straight answers from the data above.

Which is better, Shop & Love or Apă Vie (Holy Water)?

Apă Vie (Holy Water) takes 3 of 4 categories. Shop & Love is rated 3.74/5 from 19 votes; Apă Vie (Holy Water) is rated 5.00/5 from 4 votes. Choose Shop & Love for a fruity and musky character. Wins on value for money. Best in spring, daytime wear. Choose Apă Vie (Holy Water) for a woody and green character. Wins on longevity, sillage & projection and fragranxe ranking. Best in summer, daytime wear.

Which lasts longer, Shop & Love or Apă Vie (Holy Water)?

Apă Vie (Holy Water) lasts longest (Apă Vie (Holy Water) 83/100, Shop & Love 60/100), based on community performance votes.

Which projects more, Shop & Love or Apă Vie (Holy Water)?

Apă Vie (Holy Water) projects furthest (Apă Vie (Holy Water) 75/100, Shop & Love 59/100), based on community performance votes.

Do Shop & Love and Apă Vie (Holy Water) smell similar?

Clearly different: a 27% scent match on Fragranxe. Both share fruity and woody accords. Common notes include Pineapple, Magnolia, Rose and Sandalwood.

Is Shop & Love or Apă Vie (Holy Water) better for summer or winter?

Shop & Love suits daytime wear; Apă Vie (Holy Water) suits daytime wear. Based on community season votes.

What are the notes in Shop & Love and Apă Vie (Holy Water)?

Shop & Love has top notes of Pineapple, Green Apple and Black Currant, heart notes of Fruity Notes, Magnolia and Rose, a base of Musk, Sandalwood and Ambergris. Apă Vie (Holy Water) has top notes of Peppermint, Basil, Lime and Pineapple, heart notes of Iris, Rose, Geranium and Orchid, a base of Cedar, Vetiver, White Musk and Ambergris.