Union Square vs Pure Style
Notes, accords, longevity, sillage, seasons and community ratings, side by side.
46%scent match
Some overlap
Quick verdict
Which one should you pick?
Pure Style takes 4 of 7 categories.
Union SquareChoose it for a green and fresh character. Wins on longevity, sillage & projection and versatility. Best in spring, daytime wear.
Pure StyleChoose it for a floral and white floral character. Wins on ratings & consensus, community sentiment and value for money. Best in spring.
Union Square3/7
Pure Style4/7
- Ratings & consensus
- Pure Style
- Community sentiment
- Pure Style
- Longevity
- Union Square
- Sillage & projection
- Union Square
- Value for money
- Pure Style
- Versatility
- Union Square
- Note pyramid (duration)
- Not scored
- Fragranxe ranking
- Pure Style
Head-to-head breakdown
Every category side by side, with the winner called out.
Fragrance
Union SquareBond No 9Pure StyleBetty BarclayWinner
Ratings & consensus
Average rating and ownership split3.30/ 5 · 137 votes
Have 37%Had 20%Want 43%
3.48/ 5 · 400 votes
Have 38%Had 35%Want 27%
Category winnerPure StyleRating weighted by vote count
Community sentiment
How voters split from love to hate33%Love
34%Like
6%Ok
27%Dislike
1%Hate
89 votes
18%Love
58%Like
5%Ok
19%Dislike
0%Hate
186 votes
Category winnerPure StyleMost positive mix (25+ votes)
Longevity & sillage
0–100 community performance scores
Category winners
LongevityUnion Square
SillageUnion Square
Value for money
How fairly priced voters find itCategory winnerPure StyleBest value score
Main accords
Strength of each scent family · outlined = shared by bothgreen100%
fresh91%
floral83%
white floral74%
musky65%
leather56%
floral100%
white floral91%
citrus83%
musky74%
powdery65%
woody56%
Scent match46%Some overlap · both floral, white floral and musky
Note pyramid (duration)
Top, heart and base, with how long each lasts when known · gold = sharedTop
GrassLily-of-the-Valley
Heart
FreesiaBirch
Base
MuskAmber
Top
FreesiaBergamotPeach
Heart
Lily-of-the-ValleyJasmineMagnolia
Base
MuskVirginia CedarAmber
InformationalShared notesLily-of-the-Valley, Freesia, Musk and Amber. Note durations are not published for these fragrances, so this is not scored.
Seasons & time of day
Relative to each fragrance's best seasonSpring100
Summer77
Fall23
Winter23
Day100
Night27
Spring100
Summer0
Fall0
Winter28
Day–
Night–
Category winnerUnion SquareMost year-round
Who wears it
Gender appeal votesInformationalProfile onlyAudience is not scored
Ranking & credits
Fragranxe overall rank, nose and launchOverall rank#19,822
PerfumerStephen Nilsen
Launched—
Reviews8
Overall rank#8,435
PerfumerNot listed
Launched—
Reviews85
Category winnerPure StyleHigher overall rank
In a nutshell
Description & review snapshotUnion Square is a crisp green floral built around grass, lily of the valley and freesia, with musk and amber keeping it soft underneath. It usually reads fresh, bright and spring-ready rather than plush or sweet. On skin, it tends to stay fairly linear. That makes it a good fit if you want an easy daytime floral with …
Reviews →Pure Style by Betty Barclay is a clean floral fragrance launched in 2010. It features a bright opening of freesia, bergamot, and peach, which leads into a heart of lily-of-the-valley and jasmine. The base of musk and cedar provides a powdery, minimalist finish. This scent is designed for daily wear, particularly durin…
Reviews →InformationalRead bothTaste is personal
How we score: ratings blend public fragrance ratings with Fragranxe member votes; longevity, sillage, value and sentiment are community vote scores, and season bars are relative to each fragrance's strongest season. Categories with too little data are shown but not scored. The scent match weighs accord overlap (60%) and shared notes (40%). More in the FAQ.
Guided comparison
Ask about this matchup
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Common questions
Straight answers from the data above.
Which is better, Union Square or Pure Style?
Pure Style takes 4 of 7 categories. Union Square is rated 3.30/5 from 137 votes; Pure Style is rated 3.48/5 from 400 votes. Choose Union Square for a green and fresh character. Wins on longevity, sillage & projection and versatility. Best in spring, daytime wear. Choose Pure Style for a floral and white floral character. Wins on ratings & consensus, community sentiment and value for money. Best in spring.
Which lasts longer, Union Square or Pure Style?
Union Square lasts longest (Union Square 70/100, Pure Style 60/100), based on community performance votes.
Which projects more, Union Square or Pure Style?
Union Square projects furthest (Union Square 62/100, Pure Style 51/100), based on community performance votes.
Do Union Square and Pure Style smell similar?
Some overlap: a 46% scent match on Fragranxe. Both share floral, white floral and musky accords. Common notes include Lily-of-the-Valley, Freesia, Musk and Amber.
Is Union Square or Pure Style better for summer or winter?
For summer, Union Square is the stronger pick. For winter, Pure Style is the stronger pick. Union Square suits daytime wear. Based on community season votes.
What are the notes in Union Square and Pure Style?
Union Square has top notes of Grass and Lily-of-the-Valley, heart notes of Freesia and Birch, a base of Musk and Amber. Pure Style has top notes of Freesia, Bergamot and Peach, heart notes of Lily-of-the-Valley, Jasmine and Magnolia, a base of Musk, Virginia Cedar and Amber.
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